The Villainous Celebrity Wife of the CEO - Chapter 177.1
Returning Home
Such a huge scandal absolutely couldn’t be resolved with just a word.
It was even more so when the Su sisters’ biological father was involved. This matter would only become more complicated.
The more Su Jihshi wanted to ‘suppress’ things down, the more it went askew and kept ‘pushing’ her forward.
It would be Su Jin’s birthday on her ID card in a few days.
Although most of Su Jin’s personal information was fake, her birthday wasn’t. Every year before and after her birthday, her official fan club would organize support.
Su Jishi had been busy with her studies recently, so busy that she forgot her birthday. When she got free one day and drove to the supermarket to go shopping, she suddenly found an outdoor billboard with her face on it. At the bottom it said “Jin, our precious gem, Happy Birthday” in both Chinese and English!
Su Jishi was flooded with questions: she was obviously in America, so why did she see Su Jin’s billboard fan ad on the roadside?
She promptly pulled over and got out of the car to see the billboard.
The triangular billboard was erected next to the main road with the highest traffic flow, and could be seen from a long distance. The front and back of the billboard each used a publicity photo of Su Jin – coincidentally, one was Su Jin riding a white horse. bareback and heroic; the other was Su Jin playing with a pipa in her arms, exuding an immortal aura all over.
One was positive, and the negative, just like the two sisters.
These two publicity photos, one of which was very large in scale and the other full of subtle classical Chinese beauty, attracted the attention of many passersby with their extreme contrast.
Someone spotted Su Jishi, who was looking up at the billboard, and asked in surprise, “Is that you on the billboard?”
Su Jisi shook her head and left in a hurry.
When she drove her car to the supermarket parking lot, she suddenly found her face on the LED screen in the parking lot!
She lost the mood to go shopping. She sat in the car, called Xiao Xia and asked her what was going on.
Xiao Xia said: “Sister Su, this is called birthday support! Around the star’s birthday, fans will pool their money to support their idols. Buying outdoor advertising is the basic operation. Anyone who can’t buy hundreds of thousands of advertising billboards can’t lift his head in the traffic circle!”
Su Jishi, who had never seen such a battle, said in shock: “I can understand the support in China, but this is the United States, you know?”
“It’s because it’s America, that’s why we have to buy it! If you go to Times Square now, you’ll see your face on the big billboard!”
After listening to Xiao Xia’s explanation, Su Jishi finally understood how important idols’ birthdays really were to their fans.
Currently, the sisters’ photos were not only in China and the United States, but also on double-decker buses in England and in the subways of South Korea! The indispensable light shows and fireworks display were also arranged. Even the previous Dowager Empress probably had never felt this global celebration and everyone rejoices together slogan.
Not only that, Su Jin’s fans were also enthusiastic about public welfare, repairing roads, building hope schools, connecting cables to remote rural areas, lunch programs, milk programs, sanitary napkin programs…
Su Jishi heard that they also launched Weibo and Facebook information streams to ensure that they were pushed to the homepage of the target users a week before and after the birthday.
Su Jishi asked in a trembling voice, “How long do these ads take in total?”
“Generally speaking, it’s a week to start.” Xiao Xia said with a straight face, “But Su Jin represents extraordinary, so her placement will continue for at least half a month.”
In other words, in the next half month, as long as Su Jishi’s students and teachers walk out of the campus and into the business district, they would be able to see 100% of Su Jin’s ads! Even if they didn’t leave home and played with their phones, they’d come across it!
While Su Jishi was dazed, a helicopter slowly rose into the sky at the horizon, and the helicopter hovered in the air with a long tail. The tail unfolded in the air, and presented a conspicuous banner, which read: Happy 27th birthday, Su Jin.
The left and right fuselage of the helicopter was also painted with Su Jin’s name. Su Jishi stared at it hovering overhead and thought, Am I going to heaven?
“…This fan support must have cost a lot of money, no?” Su Jishi mumbled.
Xiao Xia helplessly said, “I’m not sure of the exact amount, but I’m certain it’s within 10 million, not a penny less. Sister Jinqing has always disapproved of fan fund-raising, and never receives fan gifts, but she’s helpless when they’re too enthusiastic … I inquired about it, and this time the non-official fans raised a few million funds. Avid fans paid the remaining millions out of their own pockets.”